NEW DESIGN

May I introduce myself? My name is Annefleur Schrandt and I recently became part of the Prince Fibre team. Because Prince Fibre is developing a designer membrane in composite profiles, it creates space for a graduate student like me to do an assignment. I am going to address the question of how Prince Fibre can raise awareness of composite profiles among the ‘road manager/landscaping’ target audience using the design membrane.

This coming year I hope to graduate as a Communication and Multimedia Design specialist at the Hogeschool Utrecht. I hope to put this knowledge into practice at Prince Fibre. Perhaps I am still inexperienced in composite profiles, but that makes me all the more motivated to get to work over the next four months!

From my training, the Human Design method is expected, which means that I will engage in a lot of conversation with the target audience. And maybe that’s you! I look forward to speaking with you and ultimately coming up with a beautiful concept to make you aware of what is possible with designer membranes in composite profiles.